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Running a multinational company successfully involves a whole lot more than opening new offices, hiring new team members overseas, and optimizing your website to reflect your global reach. It also involves establishing and maintaining effective internal communication throughout your locations and...

While not every piece of content on your website needs to be translated, translating your blog can be a crucial part of developing your company’s international growth and expansion strategy. By removing the language barrier through professional website translation services, businesses can better...

The WPML plugin allows you to have your WordPress website translated with ease. Once the plugin is installed, your translation provider can link to your website and you can push content over for translation and automatically pull the completed translations back to your site. The plugin also...

In today’s ever-evolving economy, eCommerce continues to gain strength and popularity. In fact, eCommerce saw its best year ever in 2018—and is predicted to keep growing rapidly.

These days, almost every business or brand has developed an online presence. If you want your products or services to sell, you need to optimize your digital marketing or risk falling behind your competitors.

It’s rare to find a manufacturer who has no ambitions to sell their products on a global scale. Global expansion is the natural next step once you’ve had success in the local market. It’s also a bold move for manufacturers who want to step outside their comfort zone and discover possibilities...

Hotels are considered havens for guests who are tired from their travels. All they want is to arrive at their hotel, and with little to no issues, go straight to their rooms and relax. But what if no one in the hotel speaks their language? Weary from travel, the last thing they need is the...

SEO (search engine optimization) translation and localization are often confused as the same thing because both relate to translation. However, SEO translation and localization are two entirely different processes. While the two do complement each other, each requires a different approach since...

We now live in a time when our first instinct is to turn to the web whenever we’re considering buying something. We perform an online search on the brand or go directly to the company’s website.

We previously looked at the rapid, worldwide growth of the language in general and its impact on business; more specifically now, let’s look at how that language is used on the internet and in social media, two great tools for reaching potential and current clients and customers.